Eight-year-old me knew I'd end up creating something worth remembering.
I'm a proud Boricua, and creativity has always been part of who I am. Long before I was designing brands and websites, I was the kid who loved drawing, decorating, and finding beauty in the smallest details. Today, I channel that same instinct into strategic brands and custom Showit websites for photographers and service-based businesses—helping them build trust, attract premium clients, and create a presence people remember.
SERVICES /
Your business is here to be remembered.
Let’s make sure it looks like it.
"
I stopped looking amateur in a world full of competition.
Before working with Erika, my visuals felt scattered and didn’t reflect the level of my business. Now, everything from my logo to my website exudes professionalism, and I finally feel taken seriously in my industry."
"
I finally feel confident. My brand shoot was perfect.
I felt confident and now I’m fully booked. Erika’s creative direction made the entire shoot effortless. Every detail was curated to highlight my brand’s personality, and since the launch, my calendar has been full of ideal clients."
"
I no longer worry about my visuals, they are in her hands.
The attention to detail and high-touch process gave me complete peace of mind. I trust that every design, from graphics to marketing materials, will be polished, consistent, and on-brand."
"
My new branding reflects my professionalism and value.
Every element Erika created communicates my expertise and high standards. Clients immediately recognize the quality of my brand, which has helped me command higher rates and more respect."
KIND WORDS / Testimonials
"
I stopped looking amateur in a world full of competition.
Before working with Erika, my visuals felt scattered and didn’t reflect the level of my business. Now, everything from my logo to my website exudes professionalism, and I finally feel taken seriously in my industry."
"
I finally feel confident. My brand shoot was perfect.
I felt confident and now I’m fully booked. Erika’s creative direction made the entire shoot effortless. Every detail was curated to highlight my brand’s personality, and since the launch, my calendar has been full of ideal clients."
"
I no longer worry about my visuals, they are in her hands.
The attention to detail and high-touch process gave me complete peace of mind. I trust that every design, from graphics to marketing materials, will be polished, consistent, and on-brand."
"
My new branding reflects my professionalism and value.
Every element Erika created communicates my expertise and high standards. Clients immediately recognize the quality of my brand, which has helped me command higher rates and more respect."
